Services

Two engines.
One operator.

We design and operate the full marketing and sales stack, so your flowers reach the right customer, and your business reaches the right buyer.

Florist arranging flowers at workbench
For Consumers

B2C
Consumer Growth.

From storefront to inbox. The brand customers return to.

Explore B2C →
For Business Clients

B2B
Enterprise Growth.

From positioning to pipeline. The system that opens enterprise doors.

Explore B2B →

Below is the full scope of what we do. We work with you to understand which services drive your brand's growth, customised to your business.

B2C — Consumer Growth

We build the brand customers return to.

From storefront to inbox. We architect the systems that grow your audience, deepen loyalty, and turn flowers into a brand that lasts.

Pillar 01

Brand Foundation.

A considered website, distinct identity and an always-on content engine, built to convert.

Website Development
We design, develop and operate websites built to convert. Shopify, custom builds, gifting, subscriptions, the lot.
Brand Identity
We build the visual and verbal identity that defines your floristry: logo, typography, colour palette, photography direction and brand guidelines. Built from scratch for new florists, or refined for established shops ready for a new chapter.
Content Production
Shoot ideation, raw footage editing, AI-generated photo and video. Your full content engine.
Social Media Management
Instagram and TikTok run like a content engine: strategy, captions, scheduling, community, growth.
Performance Marketing
Paid acquisition across Google and Meta. We plan, launch and optimise campaigns all towards growing the company's brand presence and revenue.
SEO & GEO
Discovery on traditional search and the new generation of AI engines reshaping how customers find you.
Pillar 02

Customer Acquisition.

We run the social, paid and search campaigns that bring new customers in. At scale, profitably.

Pillar 03

Lifetime Value.

Email, WhatsApp and automation systems that transform first-time buyers into regulars.

Email Marketing
Automated flows, monthly campaigns and post-purchase journeys that drive repeat revenue while you sleep.
WhatsApp Marketing
Broadcasts, campaigns and instant assistance for your customers.
Subscription & Loyalty
Subscription plans, referral programmes and loyalty rewards that turn occasional buyers into monthly revenue, and your best customers into VIPs.
“We were juggling three different freelancers and nothing felt consistent. Pollinate came in and just took it all over, and our brand finally looks like us, our wedding enquiries have doubled, and the leads actually convert.”
Bella Petals· London
B2B — Business Clients

We build the GTM system that opens enterprise doors.

From positioning to pipeline. We architect the engine, run the outreach and book the meetings that build your B2B business.

Pillar 01 — The Engine

Go-to-Market Engine.

Omni-channel outreach across every channel your buyer uses. Engineered to turn outreach into closed deals.

Email Outreach
We map your offering to the right industries, run the email sequences, and hand qualified leads back for you to close.
LinkedIn Outreach
We find the right decision-makers on LinkedIn, run sequenced outreach from your profile, and pass qualified conversations back for you to close.
WhatsApp Outreach
An additional touchpoint for conversations that stall on email or LinkedIn. We re-engage on WhatsApp, send across whatever information they need, and keep prospects moving toward a decision.
AI Voice Calling
An AI voice agent you can train on any accent, gender or voice, including your own. Handles inbound calls, follows up with leads, and qualifies prospects so your team only speaks to the ones worth speaking to.
Lead Qualification & CRM
Every signal scored, every lead tracked, every conversation logged.
Pillar 02

Brand & Positioning.

The credibility infrastructure that makes enterprise buyers say yes.

Industry-Specific Positioning
Distinct narratives and messaging for each buyer type: hotels, planners, corporates.
LinkedIn Management
Ongoing management of your founder profile and company page. We post relevant content, engage in the conversations that matter, and build your brand presence with the buyers you're targeting.
Sales Assets
For high-value prospects, standard outreach isn't enough. We build personalised landing pages, tailored decks, brochures and case studies, built specifically for the account you're trying to win.
Account-Based Marketing
When there's an account you want to actively pursue, we run a coordinated multi-channel campaign across every relevant touchpoint, built to land that specific name.
SEO & GEO for B2B
Found by buyers searching on Google and by AI engines like ChatGPT. Built for B2B intent.
Industry-Specific Landing Pages
When the strategy calls for it, we build dedicated landing pages for each vertical you serve: weddings, hotels, corporate gifting, events. Live on your site or as a hidden URL used in outreach and ads. Each one built to convert the buyer who lands on it.
Pillar 03

Demand Architecture.

Inbound systems that bring qualified buyers to you.

Live activity from week one. Not paid pilots that take months.

Ready to build
the engine?

A 15-minute call to see if we're the right fit. No pitch. No pressure. Just a conversation.

Let's Talk →